Over the past 2 weeks, I have received several inquiries from newcomers to the internet marketing world who have been asking me about how to write content on their blogs.
This brings up an essential question that is asked frequently:
How can I write content for my blog that people actually READ and benefit from?
I’ve put together a brief checklist of 5 of my favourite killer article tips to help you write content that engages and gets read!
Killer article tip #1: Hook ‘em in the headline
Catchy headlines can go a long way in helping you get your article read. The how-to’s of writing content should always include a strong impression. What better way to do that than to include a catchy headline!?
One of my favourite tools for helping draft catchy headlines is Headline Analyzer.
Killer article tip #2: Relevance is your friend – write content that counts!
This is paramount.
Your blog is your place to share what you want to share. Hopefully you’ve taken the time to focus your content to your niche. (If you haven’t done that yet, this article on developing an internet marketing success strategy may be of interest.)
If I’ve seen it once, I’ve seen it hundreds of times that there’s a mismatch between the keyword stuffed headlines and the actual content of the article.
You want to make sure you’re weaving your keywords into the content, sure, but you also want to be sure that your content is reflective of the subject. It does little good to direct people to an article based on headline appeal only for that reader to quickly depart from your page because the information doesn’t deliver on the promise of what the headline represented.
Killer article tip #3: Dazzle with your brilliance – Inform and over-deliver.
Let’s assume we’ve hooked them with a catchy headline, you’ve gotten them to your killer article and shown that you’re writing on-topic. Now it’s time to pony up the goods.
Serve up the information. Do your best to give a little bit extra so that you can stand out from the others who may write on a similar topic, lest you appear to be “watered down” next to others.
Killer article tip #4: Be thorough, yet concise.
Take the time to direct your information in the most effective delivery you may sculpt. Making your content flow so that it is simple to understand and digest is a very important thing to do.
Pay consideration to how you phrase when you write content, giving the reader enough space to grasp key points.
It demands much of the reader to consume long paragraphs with no line breaks between successive thoughts or concepts. Breaking the content into stanzas or separating them with the aid of related images will go a long way to keep the reader engaged through longer articles.
This will allow you to be thorough on any ideas which are being expressed, while breaking up the material into “bite sizes.”
Killer article tip #5: Get feedback, edit and refine.
Treat your killer article in progress as a draft until you have gotten some feedback on it.
It’s common for the author who writes the content to hold certain biases. For this reason, it’s important to get a second set of eyes on the work to be sure that the information is delivered effectively.
There may be logical, grammatical, typographical, or other errors which should be corrected.
The use of poor grammar, spelling, word usage, and flow of concepts could deter readers. By taking the time to call upon the wisdom and expertise of a qualified editor, you’re more likely to hold the confidence of your readers. Additionally, an editor may provide insights which didn’t occur to you, giving you the opportunity to refresh the article’s perspective and increase its scope and range.
Looking for a way to delve into the expert copyrighting world? The best copyrighting course I have received is a part of the Inner Circle trainings from Empower Network (learn more here). Since having studied this, I have learned to write content which produces significant returns. write contentSecure a wordpress plugin here!